You think you know your clients. If you are actually wrong or blind to certain important parts, you are losing business.
To really satisfy your clients and to reliably attract new ones, you need to truly understand your customer.
During this half-day workshop, we work together with your management team, key employees and, whenever possible, with existing customers, on five exercises to define the company’s Value Proposition.
We extensively analyse the customer’s standpoint and how the company delivers on it with the best possible experience.
An experienced facilitator will pilot this day.
We deliver the company’s Value Proposition composed of:
- Prioritised customer needs
- Extension of offer to full customer experience
- Company’s strengths